As people rely more heavily on Google to find the answers to their most pressing questions, Google is becoming a big part of how users discover products and services in their area. You may not even realize that Google My Business (GMB) is a free and easy-to-use tool for businesses and organizations to manage their online presence across Google. If you are a … Read More
How to Manage Customer Feedback [FREE Checklist]
Warren Buffet once said, “It takes 20 years to build a reputation and five minutes to ruin it.” Technology has made it very easy for consumers to provide instant critiques about your business on a variety of platforms. For a small business, it can seem daunting to know what to do to manage your reputation online and scary to realize … Read More
The Importance Of Online Reviews For SEO Success
Providing a superior customer experience is more important now than ever. In the past, disgruntled clients might express their displeasure in person at your place of business. In extreme cases, a complaint could be filed with the Better Business Bureau. Now, consumers have the ability to easily stream live video over social networks, leave scathing real-time feedback on a growing … Read More
How Does Digital Marketing Really Work?
How does digital marketing really work? And is it worth the spend? Two very important questions to consider on your journey to a better website. Looking out on the landscape of the internet, websites, apps, and devices it’s easy to be confused on the topic of digital marketing. In this post, I hope to demystify a few details about which puzzle … Read More
Four Tips for Hiring a Good SEO Firm for Your Business
In today’s SEO climate, where Google penalties can result in all of your web pages getting removed from search results, hiring the wrong SEO company can have disastrous implications on your ability to conduct business. In some ways, this is no different than other industries. If you hire the wrong attorney for your company, you could end up with legal … Read More